With businesses and payments going the digital way, EML Payments Limited, an innovative payment solutions provider, recently announced partnering with Fupay to take their mutual technology to the European continent to deliver businesses with a revolutionary white-label BNPL as-a-Service solution.
Fupay is well-established as a firm offering cash flow management and millennial credit products and solutions to the Australian market. Speculation have it that the company is now eyeing on lucrative opportunities across the European markets including the United Kingdom.
As per credible reports, Fupay’s money management platform makes use of Open Banking data to offer smart cash flow forecasting, responsible BNPL ‘smoothing’, and actionable insights developed to help users make every penny count.
While speaking on the recent development, Founder and MD of Fupay, Michael Fredericks commented that the firm, since its inception, is focused on offering solutions for the concerns put forth by millennials meeting lifestyle costs, including responsible millennial credit solution. This calls in for an intrinsic need for BNPL products.
Michael added that the organization has been witnessing a growing need from customers and regulatory bodies to see real responsibility, allowing Fupay to champion this mature approach to trending payments technology with collaboration with EML.
On the other hand, Sarah Bowles, Group CPO at EML, in a statement mentioned that the company is thrilled to expand its linkage with Fupay beyond Australia into a true growth partnership. According to Bowles, EML’s new venture with Fupay brings together its virtual card, A2A payments, and latter’s best-in class millennial credit and cash flow management solution to build a market-leading white-label offering.
Sarah further stated that the organization is impressed with Fupay’s revolutionary platform and foresees the absolute need for such solutions to allow enterprises and merchants deliver a unique user experience without needing to stand upright as a payment expert.
Source Credit: https://www.businesswire.com/news/home/20210509005027/en/EML-Fupay-Join-Forces-To-Launch-Europe%E2%80%99s-First-Responsible-BNPL-as-a-Service-Product-Attached-To-A-Virtual-Card